When you have defined your problem, you need to solve it. Basically, you have two options:
Solving it with incremental improvements. Just making it better in some respect.
Solving it with a radical innovation. Forget the current problem and redefine it.
Both of these models can create a business that serves the customers. But if you can do something the radical way, there is a good change that it will also be something remarkable.
Our solution is a radical one
We’ve turned the problem of lost property upside down. Instead of concentrating the lost property to a single point, we want to share the responsibility in a social way.
People know how frustrating it is to lose something
The current business models in the field are about making money. If you call a lost property office, you’re charged a premium rate per minute. If you’re lucky enough to find your stuff back you have to pay the office storage/handling fees. The current system creates value primarily to the companies not to the customers.
People have the same problem everywhere
People don’t lose their stuff only in Finland. It’s tempting to think we’re working with a global business. Saying it is global is obviously self-deception. People find stuff locally, not globally. Same goes for losing stuff. But a dream shouldn’t be local, it should be global. Our dream is to revolutionize the way people think about lost property.
We want to be local on a global scale. The word is Glocal.
This weekend I’m going to complete one business plan. I’ll be investing a million of my money and take another 500,000 in bank loans. This money is then invested in a factory and the necessary production equipment to produce a basic product almost everyone wants to buy!
Unfortunately this business plan is for a game and my investment will in a virtual currency called the DOM. The upside is that this game is one of the most advanced business simulations available, designed by the famous double Ph.D. Juuso Töyli. I’m really looking forward to seeing how my team of four people makes it in a highly competitive environment of the game. I’ll be spending Thursday and Friday next week playing this and hope to get something out of it even to report to this blog.
What comes to business planning, I’ll throw the following challenge to all my readers:
I promise to help one person each day to sketch a business plan of their own. All you need to do is to contact me and I’ll help in any way I possibly can. Including writing the plan itself. Completely free of charge and without any obligations. Heck, I’ll even write a confidentiality agreement if your idea is too good to share with a stranger!
What do you think might happen if you took you chance and started living your dream now?
Making things happen requires dreams, determination and drive. I’m currently a 29-year-old entrepreneur that will make a million before his 30th birthday.
In your dreams!
That’s what I would have said anyone who thinks they can make a million in 139 days, let alone starting from zero.
But how is it possible?
You’re probably thinking that the Internet is filled with tips and tricks on how to “make money staying in your own home” and this is just another trick in the bunch. I assure you that I won’t accept any trickery in achieving my goal and quite frankly achieving something by cheating people is not motivating. One could even try to make the money by gambling or by learning and mastering a skill known to bring easy bucks if you’re good at it – like Internet poker for example.
As I said I refuse to make the million by gambling but here’s the first free business idea to the first taker. Start taking in bets on whether I will make the million or not by June 29, 2010.
Failure is a state of mind and accepting it as an option is bound to make a person fail eventually. If a goal is set to a million, you will end up making more or less.
Where’s the catch?
Society is obsessed with money. Everything can be measured in it and people are respected and rated by having it. Having a lot of money is probably the most common daydream. I have no clue what I would do with the money but I’ve set my goal high enough that people would find it challenging and set it in terms that anyone can relate to.
The reason I started this project now is that I just realized the importance of giving. I don’t expect to make this million by myself. I could have set the goal to wanting to give away nine out of ten million to the people that I trust and want to work with. Selfless giving has shown to be the true key to success. This being the case, I’m extremely interested in helping you and working with you in this project. How much money would you like to make with me?